Today’s vape is nothing like yesterday’s cigarettes. Modern nicotine devices now feature video games and texting abilities, raising alarms among public health officials over the sheer amount of nicotine young people are taking in.
Recent surveys show that an estimated 15% of North Dakota high school students vape. Gas stations and vape stores advertise exotic flavors designed to last for upwards of 100,000 puffs, a duration equivalent to more than 400 packs of cigarettes in a single disposable vaporizer.
Normalizing Nicotine in Local Neighborhoods
Public health agencies are wrestling with how accessible these products have become to minors. Storefront displays and outdoor advertisements frequently greet students along their daily routes.
“The concern is that advertisements, as well as those storefronts, normalize the products themselves… that’s a concern, especially when you’re going to school in the morning, or coming from school on the bus, or walking past it,” said Alex Menke from Bismarck-Burleigh Public Health.
Officials point out that fruitier flavors make these devices especially appealing to teenagers, while simultaneously complicating efforts to treat nicotine addiction. The combination of intense flavoring, high nicotine strengths, and extended device lifespans creates a formidable public health challenge.
“When nicotine is exposed to a developing brain, it can make that dependence set in faster and make it harder to quit down the line,” stated Tobacco Coalition Director Andrew Horn.
Shifting Demographics Inside Local Schools
The age of teens who are vaping is getting younger. School resource officers report encountering the issue among middle school students.
According to Mandan School Resource Officer Megan Rohde, enforcement efforts have increasingly involved younger children. “Within the last few years, I’ve seen more sixth graders get in trouble over vaping at school,” Rohde noted.
Access points for these underage users often bypass traditional retail counters. Students frequently secure the devices through Snapchat, while investigators have also identified adults selling kids these vapes.

Bismarck-Burleigh Public Health Hosts November Vape Drop-Off Event
Because modern e-cigarettes often produce fruity or candy-like scents, parents frequently struggle to detect their use. Experts advise families to watch for fruity or candy-like smells in rooms, increased moodiness, or joining new friend groups.
To combat the rising trend, Bismarck-Burleigh Public Health will be hosting their first ever vape drop-off event this November.