Richmond Flying Squirrels Expand Entertainment Staffing
The Richmond Flying Squirrels are hiring for several new professional roles to expand their digital presence and year-round engagement. The Richmond Flying Squirrels are seeking an experienced digital media content creator and a Mascot & Entertainment Coordinator to support their brand.
These hires are for CarMax Park, which the organization identifies as Richmond’s newest year-round entertainment venue.
Digital Strategy and Content Production Requirements
The role requires a candidate capable of managing a complex content calendar that spans multiple distinct accounts, including the primary Flying Squirrels profile, the CarMax Park venue account, and the WinterWorld social media channels.
The successful candidate will be expected to:
- Produce a high volume of daily content across various digital platforms to maintain a consistent brand voice.
- Utilize the Adobe Creative Suite—specifically Photoshop, Premiere, After Effects, Illustrator, and InDesign—to create high-quality visual assets.
- Analyze audience metrics and insights to actively guide and refine digital media strategies.
- Collaborate with the Marketing and Corporate Partnerships departments to develop sponsorable digital assets and track the performance of sponsor campaigns.
- Oversee a team of multiple part-time content creators to maintain aggressive posting schedules.
The manager will work with Creative Services to produce graphic templates and coordinate with Promotions and Production departments to repurpose digital content for in-game presentations.
Expanding the Fan Experience Through Mascot and Programming Roles
The Flying Squirrels are looking to fill a new role as the Mascot & Entertainment Coordinator. This position is situated within the Fan Experience & Community Outreach department, focusing on the tangible ways the brand interacts with the Richmond community.
The coordinator will be responsible for growing and developing programming within a fast-paced environment. This includes enhancing fan engagement through both game-day activities and non-game events hosted at the venue. The role demands an energetic professional with a proven track record of developing programming that drives community impact and reinforces the Flying Squirrels brand.
As CarMax Park moves toward a year-round model, the team manages social media content across multiple channels, including WinterWorld accounts.
The organization has stated it is an equal opportunity employer, accepting applications from all qualified individuals regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, or gender identity.
